The shopping bot
Shopping bots are used on the Internet and enable customers to easily compare prices between different providers. The term “bot” is derived from “robot”, which implies that a shopping bot acts automatically. Customers in particular benefit from shopping bots, as they filter and compare offers in a fraction of a second and provide the customer with an overview of the most favorable offer. Since these shopping bots can be used free of charge, they represent an attractive feature in online shopping.
Tougher price war due to shopping bots
Online retailers, on the other hand, are subject to greater competitive pressure due to shopping bots that work ever better. Since customers can determine the cheapest offer without much research, it is necessary for many retailers to face up to the newly emerging price war in order to survive on the market. The increased price transparency has forced many retailers to adjust their prices to the market. This reduces the opportunities for individual pricing, whereas customers benefit from this transparency.
Find and compare attractive offers
Using a shopping bot is straightforward and effective. A specific product or group of products is entered and the shopping bot filters all matching results by applying mathematical formulas to analyze suitable offers. In addition to pure price comparison, modern shopping bots today work with other parameters to categorize the attractiveness of an offer. For example, the most attractive offer at the moment or the offer with the most hits are placed higher up in the results list than offers that have only been used by a few customers.
Modern shopping bots act increasingly intelligently
Modern shopping bots not only analyze merchandise offers, but can also be used in the service sector or before digital goods are retrieved. In addition, they are acting increasingly intelligently. Whereas in the past queries were often aborted if the term searched for was not entered correctly, modern shopping bots are able to recognize misspelled terms and offer alternative spellings, which can then be used to display the desired result. The customer receives a list of alternative search terms to choose from, from which he can select the product he wants to include in the search
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